 Neon Goldfish is a full-service design and development company providing professional, custom website design to businesses and organizations in Grand Rapids, OH looking for a serious online presence. With extensive website design, website development, and project integration expertise, the Neon Goldfish team will deliver professional, creative results that will make your company stand out above the rest.
Neon Goldfish will make sure your website has the look, feel and functionality to achieve your objectives by working with you in every aspect of the design and construction phases of your new website. Before we begin to create your unique online presence, a thorough analysis of your business operations, target market, marketing strategies, and site objectives will be conducted to ensure sure the end product delivers customers and profit to your business.
Why Choose Neon Goldfish?
Affordable website design: Neon Goldfish works with clients from small businesses to large corporations, with different demands and different budgets. We will custom design a website that can achieve your goals under a realistic budget.
Quick turnaround: Experience really matters when it comes to meeting crucial deadlines. Neon Goldfish has the project management knowledge and expertise to deliver your project within specified timelines.
Complete satisfaction guaranteed: We are not 100 percent satisfied with your project until you are. Our team will continue to work on your project until you are completely satisfied.
Experience: With more than 9 years of experience and many successfully completed projects, the Neon Goldfish team can deliver the website design and development project your company demands.
Types of Websites:
Static Website: A static website is the most basic and affordable route to giving your Grand Rapids area business or organization an online presence. This type of website is effective for small businesses offering a small range of products and services who do not need to make frequent updates to the site content.
Dynamic Website: A dynamic website provides a more interactive approach to your online presence. The website content is changed in real time by a program or script, based on what the site visitor selects. A dynamic website is used for online databases, managing your website content (CMS: Content Management System), password protected areas, eCommerce, Web forums, comment sections, and feedback submissions.
eCommerce Website: Utilize the immense power and expanse of the Internet to sell products and services through your website to areas that reach far beyond the general Grand Rapids Michigan area. This type of website allows for the management of all products and categories through an intuitive user interface to securely perform transactions with ease.
Flash Website/Banner Design: A Flash website -- or banner -- provides a unique experience that appeals to the senses. Infectous animation and sound are employed to create a long-lasting impression on visitors, enticing them to continue searching through your website and to come back for more the next day and beyond.
How valuable is a website to your Grand Rapids business?
A professional, custom-designed website is a digital extension of your Grand Rapids, OH business that allows unique showcasing of products and services to consumers using captivating images and effective, relevant text content. Having a visible online presence is vital if a business wants to provide consumers with information when your doors are closed and everyone has gone home for the night.
Essential elements to get the most out of a website and to edge your competition.
Grab attention: A savvy headline or sharp piece of animation will catch the consumer’s attention, intriguing them to keep exploring your website. It only take a few seconds for visitors to decide if they are going to continue their journey through your website, or leave to go to a better one.
User-friendly navigation: Complex navigation will drive a visitor away from a website faster than a click of the mouse. The purpose of a creative, effective site is to provide information and give the visitor a reason to contact or visit you. Keep it simple!
Effective content: Higher web conversion rates are tied directly to the words used to describe products and services and their benefits. To establish immediate credibility, thoroughly explain to visitors why they need your product or service.
Present a clear “Call to Action:” Tell your website visitors exactly what you want them to do -- complete an online form, pick up the phone and call you, buy a product directly from the site, or sign up for a newsletter and promotional offerings.
Use only the best images: Eye-catching images will help consumers visualize your products and services while portraying a professional, credible look that can quickly boost sales.
Strong opt-in offer: Some website visitors might not be ready to purchase that day, so it is extremely important to keep your business in front of them. A strong opt-in offer -- such as subscribing to receive promotions and updates from your company -- will give you a channel to stay in contact until they are ready to buy.
Testimonials: One of the best ways to establish credibility is to provide proof that your products and services really work. Nothing instills confidence in your business more than actual testimonials from real people who use your product or service.
About Us page: One of the hurdles with promoting a business online is the lack of the old school, face-to-face interaction between the merchant and the consumer. An autobiography-style "about us" page can put prospective customers more at ease with background information about you, your staff and your business.
Frequently asked questions (FAQ) page: Have most of the answers available with an informative FAQ page. This will not only help answer commonly questions about your business and services, but also position you as an expert consultant in your industry.
Contact information: Make sure people know how to reach you! Post your contact information on every page of your website, where everyone can see it. Make it easy for searching consumers to contact you, whether it is through your website or picking up the phone to call you.
Keep your content fresh: Too many websites have not been touched since they were built. Keep the content of your website current with the message you are conveying today -- not a year ago.
Searchability: A website is a great tool to help impact your business’ bottom line, but does little good if no one can find it. Making sure you are designed “search engine friendly” is crucial to driving traffic to your website from consumers using Google, Yahoo, MSN, and the like.
A website can be a very important profit center to your Grand Rapids Michigan business if it is structured properly, grabs attention, established credibility and has current, relevant information to consumers shopping for your products and services. |
